Founded in 1972 by Sheikh Siham Islam, ICE has remained committed to delivering premium products across Saudi Arabia and the Gulf. With a vision rooted in quality and customer satisfaction, the company has built strong relationships with leading European suppliers to meet the evolving demands of the bakery and confectionery markets.
Today, ICE operates from a modern headquarters in Jeddah, with branch offices in Riyadh and Dammam, serving diverse industries including hospitality and retail. Over the decades, the company has consistently upheld its reputation for excellence, driven by a deep understanding of market needs and a commitment to delivering superior products and services.
We strive to achieve leadership in importing and distributing raw ingredients for bakeries and pastry shops in the Gulf region, by providing innovative solutions that meet the needs of the B2B sector with the highest quality standards and integrated services.
To lead our industry by offering high-quality products and comprehensive services while expanding into Gulf and global markets. We are committed to continuous improvement in product and service quality, providing innovative training programs and ongoing technical support to enhance our clients' skills and ensure their complete satisfaction.
ICE stands out for offering exceptional customer service with the finest products for over 50 years. We are committed to supporting our clients by providing regular training sessions by internationally renowned professionals in our modern kitchen, as well as offering technical assistance on all our products.